Expertise AI & Data-Driven Technology

Data-driven technologies are at the forefront of the rapidly evolving digital landscape, influencing advertising, artificial intelligence (AI), cybersecurity, and data privacy. These technologies leverage the power of data to enhance efficiency, productivity, and decision-making.

From adtech advancements to AI and machine learning applications, the digital world presents a myriad of opportunities and challenges for organisations to navigate.

Our extensive experience puts us at the forefront of advising clients on the legal intricacies of data-driven technologies. Our lawyers with deep sector expertise in media, entertainment and technology sectors specialise in understanding the complexities at the intersection of technology and data regulations. We provide comprehensive guidance on issues ranging from user-generated content curation to compliance strategies related to data protection laws, programmatic advertising, real-time bidding, and the development, acquisition, and commercialisation of innovative AI solutions.

Our unique history of representing emerging and high-growth companies stands us apart, coupled with a deep understanding of the challenges posed by data driven adoption, optimisation and disruption. We excel in dealing with the knottiest intellectual property, regulatory, security and data issues arising from the development and use of data-driven solutions. Our approach involves not only addressing current challenges but also anticipating and preparing for the evolving regulatory landscape in the UK and the EU and beyond.

We can help with:

  • IP and commercialisation strategies for data-driven solutions
  • data protection compliance for data-driven platforms
  • cybersecurity incidents and data breach preparedness planning, management and remediation
  • reputational management and regulatory investigations.