Insights The Age Appropriate Design Code: A quick, practical guide for games businesses

As of September 1, 2021, all online businesses that are likely to be accessed by children under 18 must comply with the UK's new Age Appropriate Design Code (aka, the Code or the Children's Code).

While based around existing data protection principles, the Code has potential to introduce significant new technical, commercial and legal challenges for developers and publishers.

Writing for gamesindustry.biz, Peter Lewin and Patrick O’Connell provide a quick guide to some of the Code’s key features and first steps businesses can begin taking towards compliance (free to access).