Jo’s practice focuses on contentious and advisory work in relation to trade marks and passing off, designs and copyright. She has advised clients from a variety of industry sectors, including high-end fashion brands, pharmaceutical companies, video game publishers, furniture and homeware designers, software companies, food franchises and movie studios.
Jo’s contentious experience encompasses acting in litigation before the High Court and Intellectual Property Enterprise Court, as well as in contested registry proceedings, including in appeals to the General Court and the Court of Justice of the European Union. In addition, Joanne has experience of alternative dispute resolution, particularly mediation.
In 2019 Jo was recognised as a ‘rising star’ for brand management by Legal 500, and in 2017 she won the AIPPI national award for the best young contribution to a study question for her work in relation to bad faith trade marks. Jo is a contributor to the INTA Cancellation Guide for the EU and is a co-author, together with Sara Ashby and Michael Browne, of the UK chapter of a book entitled “Design Rights: Functionality and Scope of Protection”.