The growth of women’s sport is one of the most exciting shifts in the global sports industry. From broadcast deals and commercial partnerships to new investment models and international expansion - women’s sport is driving innovation and reaching new audiences.
Our dedicated women’s sport lawyers offer specialist support shaped by years of experience advising rightsholders, governing bodies, sponsors, broadcasters, investors and digital platforms across a range of sports including football, tennis, rugby, netball and cricket.
We understand the legal and commercial nuances of this evolving sector and leverage our extensive network and deep industry insight to deliver practical, strategic advice.
Our multi-disciplinary expertise spans sports law, media, corporate, employment, brand and data protection, and litigation – enabling us to support every aspect of your business, from media rights and governance to sponsorship, compliance and dispute resolution.
We help clients secure high-value media deals, negotiate impactful sponsorship agreements, and implement governance structures that foster long-term growth. Whether you’re looking to expand your reach, protect your brand, or maximise commercial opportunities, we know how to help you capitalise on the unique potential of women’s sport.
Recent credentials
Our women’s sport lawyers have experience across a variety of mandates, including supporting:
- Brands on major sponsorship deals and partnerships with athletes in football and tennis
- Event organisers on key sponsorship agreements for tournaments
- Female athletes on a range of commercial agreements, including influencer and introducer agreements
- Sports clubs on a range of player contracts
- Investors acquiring stakes in women’s teams
- Teams and governing bodies with safeguarding policies and investigations
Working in partnership
We understand that many women’s sports organisations are operating in evolving commercial environments, often with ambitious goals and constrained budgets. We take a pragmatic and flexible approach to pricing, tailoring our support to ensure it delivers value and aligns with the realities of the sector without compromising on quality.
If you’d like to have an initial discussion about how we could support you, please reach out to any of the team listed below or schedule a call with us here.