The rise of new technology has produced an extremely complex environment for rights owners. There are multiple infringers of IP globally operating across multiple platforms and in a wide range of languages.
But the internet also offers a wide range of opportunities that publishers cannot ignore in an increasingly competitive market. How can publishers make the most of these opportunities while effectively protecting their IP?
In the webinar, Rachel and Helen discussed:
- Update on the piracy landscape
- Top piracy threats facing magazine publishers
- Anti-piracy strategies
- Update on enforcement methods.
Please click here to access it.